The Southeast Asia Automotive Upholstery Market was valued at ~USD 211.46 million in 2024 and is expected to grow at a strong CAGR of approximately 7.08% during the forecast period (2025-2033F),

The Southeast Asia automotive upholstery market is characterized by a combination of local manufacturers and international suppliers of interior systems that serve OEM and aftermarket needs. These manufacturers compete on material innovation, cost efficiency, and supply reliability to maintain a broad base of vehicle production. The strong regional manufacturing footprints and proximity to automotive hubs further enhance their competitive positioning. Market leadership remains characterised by sustained investments in technology, sustainability, and capacity building.

Pecca Group Berhad

Pecca Group Berhad, together with its subsidiaries, provides automotive leather upholstery products and services in Malaysia, Indonesia, Thailand, and internationally. The company offers automotive products, including headset covers, seat covers, door trim wraps, door handle wraps, console box armrest wraps, steering wheel wraps, instrument panel wraps, gear knob wraps, gear shift wraps, and floor mats. It also provides aviation products, such as overhead compartments, ceiling panels, door panels, sidewall panels, attendant seats, headrests, seat covers, and general seat assembly parts; and gaming chairs, turbo seats, and other related accessories. In addition, the company offers customized, tinted, repair, refurbishment, and installation services; 3D printing; and turnkey cabin solutions. It exports its products. The company serves the original equipment manufacturer, replacement equipment manufacturers, aviation, and emerging ventures markets. Pecca Group Berhad was incorporated in 2000 and is based in Kuala Lumpur, Malaysia.

SEIREN CO., LTD.

Seiren Co.,Ltd. manufactures and markets textile products, industrial machines, and electronic parts in Japan and internationally. The company operates through five segments: Automotive Upholstery Materials, High Fashion Materials, Electronics Materials, Environmental & Life Materials, and Medical Materials. The Automotive Upholstery Materials segment offers materials for interiors of automobiles, railway rolling stock, etc., as well as seat covers, air bags, and decorative parts. The High Fashion Materials segment engages in the apparel textile processing; and provides apparel products. The company also offers eco-friendly materials; beauty/health care materials; medical/nursing acre materials; and life/interior materials. In addition, it engages in the automotive interior, clothing materials, and textile finishing materials businesses. The company was formerly known as Fukui Seiren Kako Co., Ltd. and changed its name to Seiren Co.,Ltd. in 1973.

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OZ LEATHER JOINT STOCK COMPANY

OZ Leather Joint Stock Company manufactures 5D leather materials. Its products include flooring fabric 5d, 5d ceiling fabric, PVC tangled, yarn, thread, car arabic form, buttons - carpet pins, and sewing machine. The company was incorporated in 2018 and is based in Hanoi, Vietnam.

Interhides public company limited

Interhides Public Company Limited manufactures and distributes leather coverings for car seats in Thailand, China, Vietnam, India, Taiwan, South Korea, and internationally. The company offers leather for automotive, shoe, and upholstery leather, dog chew products under the Momo & Friends brand name, collagen under the Chojen brand name, and organic products under the Grow Plus brand. It also provides tanning services; manufactures and distributes hydrolyzed protein from leather scrap by industrial process and collagen peptides; and trades in leather for the footwear industry. The company was founded in 1992 and is headquartered in Mueang Samut Prakan, Thailand.

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Thai Summit Group

Thai Summit Group is a leading automotive parts manufacturer in Asia, with affiliates affiliated with over 40 leading auto part manufacturers in the region. They specialize in producing molding parts, assembly parts, injection and blow molded parts, aluminum injection molding, design systems, automotive metal and plastic molds, jigs for handling, and machinery in the production line. The company also focuses on research and innovation in the automotive industry. Thai Summit Group has manufacturing facilities in Laemchabang, Nakornnayok, Rayong, and Samutprakarn in Thailand, as well as global manufacturing facilities located in China, India, Indonesia, Japan, Malaysia, the USA, and Vietnam. They are capable of supplying interior and exterior wiring harness and components, die casting, forging, and machining, and dies & tooling to almost all global OEMs worldwide.

According to UnivDatos the rising passenger car production, expansion of EV manufacturing, increasing demand for premium and comfortable vehicle interiors, growth of the automotive aftermarket, availability of cost-competitive manufacturing in Southeast Asia, localization strategies by global OEMs, and increasing adoption of sustainable and lightweight upholstery materials drive the Southeast Asia Automotive Upholstery market.

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