Why Gen Z Is Driving the Rise of No- and Low-Alcohol Drinks

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2026-06-21 08:07:21 -

Why Gen Z Is Driving the Rise of No- and Low-Alcohol Drinks

Sipping Smarter: How Health-Conscious Consumers Are Reshaping the Drinks Industry A quiet but powerful shift is happening at bars, supermarkets, and home gatherings around the world, as more people choose to drink without giving up the social ritual of a good beverage. Low alcohol beverages have moved from niche curiosity to mainstream category, driven by a generation that wants the...

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