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Sustainability and Durability: Mattress Market PrioritiesUnderstanding buyer behavior is pivotal for brands competing in the expanding Mattress Market. Consumers today exhibit a sophisticated approach to selecting mattresses — balancing comfort, durability, and health benefits with price and convenience. The surge in awareness regarding sleep wellness has sharpened expectations toward products that address individual support needs and...0 Comments 0 Shares 463 Views 0 Reviews
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The Promise of Personalized Sleep in the Mattress MarketThe rise of e-commerce has been a game-changer for the Mattress Market, democratizing access to a wide range of products and simplifying the purchase journey. Online platforms now account for a significant share of mattress sales, fueled by convenience, increased product transparency, and competitive pricing. One pivotal factor is the shift towards direct-to-consumer models, which reduce...0 Comments 0 Shares 497 Views 0 Reviews